Amplify Customer Insights with Predictive Analytics

Webinar

Amplify Customer Insights with Predictive Analytics

Webinar Partner: RapidMiner

In the Webinar, we discussed:

  • Customer Lifetime Value (CLV) – The solution helps you to understand the pay-offs of new customer acquisition versus the cost of retention based on net predicted revenue associated with a customer
  • Customer Lifecycle (RFM) Segmentation – Define your marketing targets by understanding how active your customers are, how frequently they’ve shopped and how much they’ve spent
  • Customer Satisfaction – Machine learning way of measuring your customer satisfaction and device “experiences” to command their loyalty
  • Recommendations – Personalization is achieved through anticipating and guiding your customers as to what they might be interested in buying

Watch the Webinar

    Speakers:

    Surya Putchala

    Lead, Big Data Analytics

    Munwar Shariff

    CTO, Cappius Technologies, USA

    Dylan Cotter

    Director Channel Sales, RapidMiner