About Customer
- USA based 60-year-old heavy equipment rentals agency
- Rents equipment to the leading industries and construction firms in Texas and Florida
- With a massive inventory of fine-tuned equipment and know-how, provides top-of-the-line equipment and reliable support
Business Drivers
- Improve utilization by establishing usage profiles of equipment
- Preventive Maintenance and reduce the downtime
- Dynamic Pricing and Demand Forecasting
- Optimizing fuel consumption and asset deployment
- Promotions and build customer loyalty
Approach and Deliverables
- The cloud-based application helps you to collect, map and analyze rental equipment sensor data in real time.
- Identify Usage Patterns: Idling, Underutilization, and misuse of equipment by the time of the day, equipment type and category
- Forecast demand based on Equipment category, Renter segments (customers) and Locations
Outcomes/Benefits
- Revenue increased with improved utilization and demand forecasting
- Cost savings with predictive maintenance
- Customer Loyalty by incentivizing low-utilization customers by means of discounts (promotions)